Every artist
has a story.
Hi, I'm Marcel.
For thirty-five years I've lived and worked inside the creative world — as a musician, a creative entrepreneur, and above all a believer in talent. In that time I've watched brilliant artists quietly give up. Not because they weren't good enough. Because the rent came first. Because nobody was watching. Because no one opened a door.
So now I walk through Amsterdam looking for artists who deserve to be seen. Musicians. Painters. Writers. Comedians. Tattooists. I film their stories — and together with a growing community, we're going to help them go all-in on their art.
Featured Artist
Now scoutingThe first artists
are out there.
Somewhere in Amsterdam, playing to a half-empty room, is the first artist whose life this community will change. Right now I'm scouting the city's venues, open mics, gallery nights and tattoo shops.
When the first artists arrive, you'll meet them properly — on film. The community helps decide who we back; selected artists get one year, funded together, to go all-in on their art.
The scouting has started. Subscribe so you don't miss the first artist selection.
Subscribe on YouTubeDiscover Amsterdam
The city is full of stories. Hidden places. Raw talent. Real Amsterdam. This is where I look — and what I find ends up on the channel.
Explore mapFrom the Journal
Together we make dreams real.
Support an artist. Share their story. Be part of the movement.
Crowdfunding opens once the community selects the first artists. Founding supporters hear it first.